Virtuosofriend
20th December 2002, 22:09
It's official: "Age of Mythology™" is a runaway hit with consumers this holiday season, earning top honors as the best-selling PC game based on retailer revenue in its first three full weeks of release.*
As a top entertainment release this holiday season, "Age of Mythology" is backed by a multimillion-dollar global marketing campaign. The efforts include a movie-style trailer being showcased in Loews Cineplex Entertainment Corp. theaters nationwide, which offers consumers a chance to win a trip for two to Greece. After little more than a month's availability on store shelves, "Age of Mythology" has garnered more than 30 magazine covers worldwide and has seen consumers flock to its state-of-the-art technology, groundbreaking visual effects and epic story line through Greek, Egyptian and Norse mythologies.
"Age of Mythology" is the latest extension of Ensemble Studios and Microsoft's blockbuster "Age of Empires®" series that has now sold more than 11 million licensed units worldwide and garnered countless industry awards.
"We heard fantastic enthusiasm from gamers surrounding last month's 'Age of Mythology' launch, and the continued excitement for this game has been rewarding for all of us involved in its creation," said Bruce Shelley, senior designer at Ensemble Studios. "Early signs show that 'Age of Mythology' is the most popular installment in the 'Age' series to date and is the must-have PC game for this holiday."
As a top entertainment release this holiday season, "Age of Mythology" is backed by a multimillion-dollar global marketing campaign. The efforts include a movie-style trailer being showcased in Loews Cineplex Entertainment Corp. theaters nationwide, which offers consumers a chance to win a trip for two to Greece. After little more than a month's availability on store shelves, "Age of Mythology" has garnered more than 30 magazine covers worldwide and has seen consumers flock to its state-of-the-art technology, groundbreaking visual effects and epic story line through Greek, Egyptian and Norse mythologies.
"Age of Mythology" is the latest extension of Ensemble Studios and Microsoft's blockbuster "Age of Empires®" series that has now sold more than 11 million licensed units worldwide and garnered countless industry awards.
"We heard fantastic enthusiasm from gamers surrounding last month's 'Age of Mythology' launch, and the continued excitement for this game has been rewarding for all of us involved in its creation," said Bruce Shelley, senior designer at Ensemble Studios. "Early signs show that 'Age of Mythology' is the most popular installment in the 'Age' series to date and is the must-have PC game for this holiday."